What do you do when business is slow ?

[Roufie Chouyouti]

I must admit, I have a little more time on my hands these days. It's not that unusual, every businesses have their highs and lows but everything pretty much level off at the end of the year.
I used to mail out coupons during downtime but I now opt for email blasts, they are faster and cost effective and I can do it more often. I want to hear your marketing strategies when your business is a little slow. What incentives do you offer your customers to come back more often?
What new tools do you use now that you haven't in the past.
I love to hear your thoughts !

Thanks,
Roufie